EPISODE 5 - PROMOTING YOUR BOOK FRUGALLY

CAROLYN HOWARD-JOHNSON, THE FRUGAL BOOK PROMOTER, SHARE SECRETS OF PROMOTING YOUR BOOK WITHOUT BREAKING THE BANK

Our January 14. 2015 guest, Carolyn Howard-Johnson, is best known as The Frugal Book Promoter, but she is also a literary writer, poet, and all round smart and giving marketer.
DO NOT MISS THIS OPPORTUNITY TO HEAR TIPS FROM THE GURU OF FRUGAL MARKETING AND PROMOTION!
As a college freshman, she was the youngest person ever hired as a staff writer for the Salt Lake Tribune--"A Great Pulitzer Prize Winning Newspaper"--where she wrote features for the society page and a column under the name Debra Paige.
Later, in New York, she was an editorial assistant at Good Housekeeping Magazine. and also handled accounts for famous fashion publicist Eleanor Lambert who developed the first "10 Best Dressed List." It was her fun job to write releases for celebrity designers of the time including Pauline Trigere, Rudy Gernreich, and Christian Dior.
She was given the Woman of the Year in Arts and Entertainment Award by California Legislature members, Carol Liu, Dario Frommer, and Jack Scott and says she is really proud of that. In its first edition, "The Frugal Book Promoter" became an instant best seller as an e-book on ebookad.com and the paperback opened to rave reviews on Amazon. It is now in its second edition, expanded and updated. It became the first in the How To Do It Frugally series. "The Frugal Editor: Put Your Best Book Forward to Avoid Humiliation and Ensure Success" was the next. The Book Publicists of Southern California honored her with their Irwin Award and the "Pasadena Weekly" for literary activism.